Published 24 October 2026 | Updated 24 October 2026 by Kate Acaster
The Sandals flash sale takes £100 off a stay of seven nights or more with code BOOKNOW, if you book between 23 October and 3 November 2026 and travel between 1 May and 30 September 2027. It’s a flat £100 per booking, not per person, and no minimum spend is listed. If you’ve been thinking about a Sandals holiday, this is the time to book it.
What’s in the Sandals flash sale
Sandals’ offer wording covers any stay of seven nights or more, not only these packages. They’re examples of what it is selling with flights from London, taken from its UK offers page. Prices are per person for two adults sharing, and they include return flights from London, all-inclusive accommodation, resort transfers, tips and taxes. Each one is for a single departure date. The code only works on new bookings, and you can’t use it with another promo code.
| Destination | Package | Price from | Travel date |
|---|---|---|---|
| St Lucia | La Toc, Emerald Honeymoon Hideaway Grande Luxe room, British Airways from Gatwick | £1,799pp | 3 September 2027 |
| Jamaica | South Coast, Silver Sun Beachfront room, Virgin Atlantic from Heathrow | £1,965pp | 28 June 2027 |
| Barbados | Caribbean Grand Luxe room, British Airways from Gatwick | £2,065pp | 6 September 2027 |
| Antigua | Caribbean Honeymoon Grande Luxe Poolside Room, British Airways from Gatwick | £2,195pp | 6 September 2027 |
| Jamaica | Ocho Rios, One Bedroom Poolside Butler Villa Suite, British Airways Club World from Gatwick | £3,799pp | 7 May 2027 |
These prices were live on 24 October 2026, but they move with your dates, airport and room, and they can change or disappear without notice. Sandals says its listed prices already include any savings that apply. It doesn’t say whether BOOKNOW is one of them, so enter the code and compare the total before and after. If it hasn’t dropped by £100, ask before you pay.
Is the Sandals flash sale good value?
Yes, if you were already planning Sandals. The £100 is a flat amount per booking. Beyond the seven-night minimum, the conditions are the dates, new bookings only and no other promo codes. The £100 is about 2% to 3% of the four economy packages above (£3,598 to £4,390 for two) and about 1% of the £7,598 Club World one. The autumn SALE code paid £100 only on bookings of £3,000 or more. This one lists no minimum spend.
The deposit is the more useful part. A £175 per person deposit fixes your price on travel more than 71 days away, with some exceptions. Our guide to the Sandals £175pp deposit explains how it works.
What’s the catch?
You’ll need seven nights or more, and you must travel between 1 May and 30 September 2027. Each listed price is for one departure date, so change your dates and the price changes too. Then there’s the weather. Most of that window falls inside Atlantic hurricane season, which runs from 1 June to 30 November (US National Hurricane Center). If you’re going between June and September, check that your travel insurance covers weather disruption. Our Just Travel Cover review is a good place to start comparing cover.
“If Sandals is already on your shortlist for next summer, I wouldn’t hang about. A flat discount goes further on a smaller booking than a big one, which makes a nice change from the autumn code that only rewarded the bigger bookings. It won’t turn Sandals into a bargain, but it’s a good reason to stop dithering.”
Kate Acaster, Chief Editor, Flight Tribe
The verdict
Book it if Sandals is already on your list and your dates fall between 1 May and 30 September 2027. £100 off for typing in a code is worth having, and it ends on 3 November. It won’t make the holiday cheap, as the lowest listed package is still £1,799pp, so price the same week as separate flights and an all-inclusive hotel before you commit. Sandals’ offers page also lists a separate military and emergency services discount.
How to book
Tap Check availability to go straight to the booking page, then work through these steps.
- Choose your resort, room and dates first. Then enter BOOKNOW and compare the total before and after.
- Book between 23 October and 3 November 2026. The code doesn’t work outside those dates.
- Pick seven nights or more, travelling between 1 May and 30 September 2027.
About Sandals holidays from the UK
Sandals sells UK holidays through Unique Caribbean Holidays Ltd, its in-house UK tour operator. Unique Caribbean Holidays lists ABTA (Y6413) and ATOL (11174) protection for these packages. The quoted price includes flights, transfers, tips and taxes, so there are no extra charges for them.
Sandals flash sale FAQs
Is the Sandals flash sale a good deal?
Yes, if you were already planning a Sandals holiday. £100 is about 2% to 3% of a package for two, and the listed packages start at £3,598 for two, so it’s a nice saving, though not a big one.
When does the Sandals flash sale end?
You must book by 3 November 2026. The code BOOKNOW works on new bookings made between 23 October and 3 November.
How much does the Sandals BOOKNOW code save?
It saves £100 per booking, not per person. Sandals’ terms list no minimum spend, only a seven-night minimum stay.
Which travel dates does the Sandals flash sale cover?
Travel between 1 May and 30 September 2027. Stays outside those dates don’t qualify.
Can you combine BOOKNOW with another Sandals code?
No, BOOKNOW can’t be combined with any other promo code at the time of booking. The £175pp deposit is separate, and Sandals says it fixes the price for travel more than 71 days away, with some exceptions.
Are Sandals holidays ATOL protected?
Yes, the UK packages are sold by Unique Caribbean Holidays Ltd, which lists ABTA (Y6413) and ATOL (11174) protection.
Kate Acaster is Chief Editor at Flight Tribe. She writes about practical travel planning, budget airlines, baggage rules, city breaks, beach holidays and good hotels that do not cost daft money.
Kate has travelled through Europe, South America and beyond, usually with a notebook, a half-formed plan and a strong opinion on airport snacks. At Flight Tribe, her work focuses on helping UK travellers understand what is included, what costs extra, and whether a trip is worth booking at the price shown.
How Kate works
Kate checks the details that can change the value of a trip, including cabin-bag rules, airline fees, hotel location, seasonality, travel dates and booking conditions. She is especially interested in offers that look useful on the surface but need a proper reader-first check before they are worth recommending.
Editorial standards
Flight Tribe covers deals and travel advice for readers first. Affiliate links do not decide whether an offer is worth writing about.
